Effective communication allows stakeholders, members and the public to be informed of our industry's work and projects.
Social Media
The 2016 year and our branding project marked the beginning of a social media implementation plan. Our presence online grew throughout the season and gave insight to the association's ability to interest the public in our work.
205 Instagram followers | 35 posts
188 Twitter followers | 36 posts
101 Facebook likes | 81 posts
NEWSLETTER REACH
339 Subscribers
55 Industry Newsletters & Updates
25,267 Total Opens
Each newsletter is opened by readers and subscribers in Canada, the USA and around the world.
WEBSITE REACH
3,787 Audience Size
14,195 Page Views | 5,761 Visits
Our new website launched in September 2015 gave us a dynamic platform to present information about our association, the industry it services, research and special projects and other information relevant to our sector.